Hi, I'm Jane.

I'm a product designer that can bring ideas from zero to launch.

View my case studies

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Coupang home screen mockup

eCommerce Design System

Migration and enhancement of the Carousel design system component at Coupang, the "Amazon of South Korea," for 21M+ customers. Achieved a tenfold increase in adoption and enhanced engineering efficiency by 83%.

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AI Coding Education Platform

Design for an AI coding education platform at a Series C EdTech startup. Case study on AI dashoard and chat features that scaled to 400K+ students and achieved a 91.3% course completion rate.

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Elice code editor mockup
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Doopang mockup and device

Migraine Relief Device + App

Improving the usability of an FDA-approved migraine relief device and designing its companion mobile app. Focus on user research and heuristic evaluation to address pain points in taking treatments for patients.

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Self-care App

Launch of a mobile app that provides mindfulness and sleep contents, from concept to release in just three months. Featured as Apple’s “App of the Day” three times with 4.9/5.0 review ratings from users.

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KLAR mockup screens

About Me

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I have 8+ years of experience in Product Design. From working in startup environments to improving the design system for the largest e-commerce app in Korea, I can bring ideas from zero to launch.

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My Strengths

I simplify complex problems through elaborate design.

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User-centered design process

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Launching new businesses from A to Z

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Building sophisticated design systems

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My Skillset

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UX/UI Design
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User Research
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Prototyping
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Design Systems
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